smile & pass it on :)

We’re on a mission to spread smiles around the world and share positivity wherever we go. Whether you’ve been with us from the start or just found your way here, thank you for joining us on our mission to make this world a happier place.

Send a smile

  • Our mission

    At the Happy Trails Project, our mission is simple: spread smiles across the globe. What began as a small idea has grown into a worldwide movement of kindness, connection, and joy. We believe that a single smile can spark a chain reaction, and we're here to keep that spark alive.

  • How it works

    Happy Trails Project was built to be shared. When you participate, you’re choosing to send smiles to three or more people you want to uplift. Each gift comes with the intention to brighten someone’s day and inspire them to keep the kindness going. It’s more than a gift—it’s a ripple effect of positivity.

  • Why it matters

    The Happy Trails Project is a reminder that even the smallest gesture can create a big impact. A simple smile, passed from one person to the next, has the power to shift someone’s day—or even their outlook on life. Positivity is contagious, and through one small act of kindness, we’re reminded of the incredible impact we can have on the world and on each other.

How many smiles do you want to send?

Our goal is to make it easy to spread a little joy — just choose how many smiles you want to send, and we'll ship them directly to your recipients!

2020

Where the journey began

Happy Trails was founded in 2020 with a goal of sharing with you the true power of a smile. Happy Trails began as a passion project, and a way to counteract some of the negative energy that was being spread throughout the Covid-19 pandemic. We believed that even if we could just impact one person in a positive way, it would be worth it.

2021

One year, thousands of smiles

After only a year of being in business, we were proud to announce that we have shipped over 18,000 smiles to over 25 countries across the world, and have donated over $8,000 to Feed the Children.

2022

From passion to purpose

What started out as a passion project has become so much more, as we have sent smiles to nearly every state in the United States and received incredible stories in return, making it truly feel like we have been able to make an impact.

2023

In the spotlight

Trails continued to grow, smiles continued to spread, and we even saw our smiles captured by the paparazzi, which means we officially made it to Hollywood!
To top it off, we were interviewed for the news, sharing our mission to spread joy with an even wider audience.

2024

Spreading smiles, together

We've had the incredible opportunity to collaborate with brands and companies that share our mission. It's both humbling and exciting to work alongside such inspiring and influential partners who believe in what we're building.

2025+

New trails, same mission


We’ve always followed the smiles — and now, we’re blazing a faster trail. After listening closely to our community, we’re shifting gears from tracking to spreading joy at scale. With a fresh website and renewed focus, we're building new ways to connect, share, and deliver happiness around the world. This is just the beginning of an even bigger adventure.